Journalism in Second Life – CNN enters the fray

First it was media such as The Metaverse Messenger. Then Reuters. Now CNN enters the world of journalism within Second Life by opening an iReport centre in Second Life:

Just as CNN asks its real-life audience to submit I-Reports — user-generated content submitted from cell phones, computers, cameras and other equipment for broadcast and online reports — the network is encouraging residents of Second Life to share their own “SL I-Reports” about events occurring within the virtual world.”The thing we most hope to gain by having a CNN presence in Second Life is to learn about virtual worlds and understand what news is most interesting and valuable to their residents,” said Susan Grant, executive vice president of CNN News Services.

Also check out CNN’s blog on SL iReports here. In a previous post on journalism in Second Life, I ask:

There are a number of interesting questions that crop up for reflection. Do real world standards of journalism apply in publications such as The Metaverse Messenger? Are consumers of The Metaverse Messenger rising even as subscribers to newspapers decline? In the future, can we envision communities who may be more interested in news of online / virtual events more than real world issues? How do media such as The Metaverse Messenger fit into the social / new / community media paradigm? If the year-on-year exponential growth in MMORPG’s continues, the millions of those who inhabit the worlds of these games may create media that is only understood by fellow inhabitants – using new media (podcasts, blogs, mobile content etc) to communicate issues that may only exist online?

But most importantly, how is the media industry going to address the challenges of audience fragmentation between real and virtual worlds?Reading through The Metaverse Messenger is an eye-opener. This is not some school magazine trying to look and sound like a mainstream newspaper, this is actually news of worlds, lives, issues, events and business that exists in virtual domains today.If the future of media is to be explored, publications such as The Metaverse Messenger and indeed, the plethora of new media on MMORPG’s and the lives of those who treat them as seriously as real life need to be examined in far greater detail.

Second Life journalism – hype or a harbinger of things to come?

2 comments on “Journalism in Second Life – CNN enters the fray

  1. Amateur News Network
    December 27, 2007 at 6:10 am #

    Why keep giving away videos to ireport when you can be making money from them?

  2. Sanjana Hattotuwa
    December 27, 2007 at 8:34 am #

    I think the Amateur News Network misses the point.

    User Generated Content (USG) submitted to major news networks are generated, uploaded and shared by users who are not seeking monetary compensation for their work. In fact, it would be difficult to monetise USG – with the proliferation of mobile digital video, audio and photography devices (from cameras to camera phones and PDAs) for each clip a news organisation is willing to pay some money for, there will be hundreds if not thousands of others, equally good, that are uploaded to websites.

    This comment is a plug for a website / initiative that at the time of writing has only 12 registered users. More than any argument I can bring up, I think that figure alone demonstrates the pitfalls of the ANN.

    Sanjana

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